Job Description
CPG Client Director - Job Description
The individual is responsible for becoming first and foremost a client
partner. We expect them to create win/win outcomes that will lead to
revenue growth for Digital Media. We expect that the ideal candidate to
use general business acumen to uncover business needs and identify how
Digital Media solutions can help clients achieve their business goals
Lead internal resources for the preparation and delivery of objective
based solutions for clients
Be consultative and uses creativity to create and deliver customized sales
solutions that address the client's compelling events and help them meet
their goals
Effectively facilitate day-to-day management of account both internally
and externally
Build relationships with key stake holders including the partner strategy
team, marketing, analytics, legal, compliance and key decision makers and
influencers at the organization
Work to quickly learn and understand landscape the client operates in to
help address their needs in way that is competitive and meaningful.
Negotiate with client's key decision makers and influencers to create
positive outcomes for Digital Media and the client.
Develop a roadmap for success over time that will enable client
satisfaction, growth and trust. Ultimately aspire to become the Client's
Trusted Advisor.
Requirements
5+ years of managing CPG digital campaigns with proven track record of
renewing & growing revenue from existing set clients.
Familiarity with how CPG clients leverage Retailer Media Networks &
leveraging 2 & 3rd Party Retailer data for campaign activations &
attribution.
10+ years of professional sales & marketing business experience
Client management experience or sales experience (client side, ad
solutions, direct marketing, agency experience)
Multi-disciplined marketer who is versed across key marketing components
including strategy, analytics, media performance, forecasting.
Self-motivated – able to identify opportunities, new business, and market
gaps.
Ability to assess client objectives and formulate strategy directly to
those client objectives utilizing Digital Media's full product offering.
Comfortable with consultative sales and solution selling
Strong business and strategic planning acumen
Solid quantitative background with an understanding of analytic tools and
techniques
Understanding of marketing program design, execution, and measurement
Strong negotiation skills
Effective communication across multiple levels of an organization
Works well in a team/highly collaborative environment
Demonstrated sales & business development experience
Strong computer skills: Microsoft Office, Excel, and PowerPoint and Sales
Management software (i.e., Salesforce.com)
BA/BS with strong academic record, preferred. MBA a plus.
Additional Information
About Epsilon
Epsilon is a global advertising and marketing technology company positioned at
the center of Publicis Groupe. Epsilon accelerates clients' ability to harness
the power of their first-party data to activate campaigns across channels and
devices, with an unparalleled ability to prove outcomes. The company's
industry-leading technology connects advertisers with consumers to drive
performance while respecting and protecting consumer privacy. Epsilon's
people-based identity graph allows brands, agencies and publishers to reach
real people, not cookies or devices, across the open web. For more
information, visit epsilon.com.
When you're one of us, you get to run with the best. For decades, we've
been helping marketers from the world's top brands personalize experiences for
millions of people with our cutting-edge technology, solutions and services.
Epsilon's best-in-class identity gives brands a clear, privacy-safe view of
their customers, which they can use across our suite of digital media,
messaging and loyalty solutions. We process 400+ billion consumer actions each
day and hold many patents of proprietary technology, including real-time
modeling languages and consumer privacy advancements. Thanks to the work of
every employee, Epsilon has been consistently recognized as industry-leading
by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe,
Epsilon is a global company with more than 8,000 employees around the world.
Check out a few of these resources to learn more about what makes Epsilon so
EPIC:
Our Culture : https: // www. epsilon.com/us/about-us/our-culture-epsilon
Life at Epsilon : https: // www. epsilon.com/us/about-us/epic-blog
DE &I: https: // www. epsilon.com/us/about-us/diversity-equity-inclusion
CSR : https: // www. epsilon.com/us/about-us/corporate-social-
responsibility
Great People Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the
world, and we believe in rewarding them accordingly. If you work here, expect
competitive pay, comprehensive health coverage, and endless opportunities to
advance your career.
Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to
discriminate against any applicant or employee based on actual or perceived
race, age, sex or gender (including pregnancy), marital status, national
origin, ancestry, citizenship status, mental or physical disability, religion,
creed, color, sexual orientation, gender identity or expression (including
transgender status), veteran status, genetic information, or any other
characteristic protected by applicable federal, state or local law. Epsilon
also prohibits harassment of applicants and employees based on any of these
protected categories. Epsilon will provide accommodations to applicants
needing accommodations to complete the application process.
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