Business Systems Analyst - Loyalty

Job Description

The Epsilon Business Systems Analyst (BSA 2) will be an expert for a large Loyalty project. They will serve as the liaison between different business groups, IT/Development teams, and analytics teams. The BSA will play a key role within the technology organization across many disciplines, including reporting, documentation, quality control, offer configuration, and testing. This position will be working on a dynamic and rapidly expanding loyalty program. The position will require flexibility and the ability to quickly adapt to changing technology and program needs.

Duties & Responsibilities

Create special promotions by configuring the technical criteria, selecting the audience/test groups, and inputting copy/imagery for customer-facing components that live on the client's website and within customer emails

Use Client's platform of choice to generate reports to monitor performance of offers and the overall health of the Loyalty program

Serve as a subject matter expert, responding to platform questions and troubleshooting by having a thorough understanding of the program, processes, and data available for reporting

Perform quality control checks on your own offers/reports as well as offers/reports that others have created

Run daily, weekly, and quarterly reporting and validation on program data

Proof some website content

Work with client's IT team, providing input and suggestions for efficiencies and enhancements

Work with Technical Development team to outline high level business needs and test/validate functionality in a test environment (UAT)

Create offers and test data in UAT to test new offer functionality

Develop and maintain training and process documentation

Run external campaign matching

Deliver marketing data requests and reporting to support personalization

Required Skills

Excellent attention to detail and organizational skills

Strong ability to multitask and assess competing deadlines to prioritize work

Strong technical aptitude with an understanding of business and technical language

Strong drive, initiative, and sense of personal accountability

Ability to assess a situation, receive input from stakeholders, and select the best course of action

Ability to work independently as well as collaboratively on a team

Possesses good problem-solving skills

Microsoft Office Suite, specifically Excel

Desired Skills

Ability to interpret client needs and translate them into appropriate deliverables

Ability to document information effectively

Ability to recognize downstream impacts from your work in creating promotions and flag them to the necessary groups

Excellent written and verbal communication skills

Strong interpersonal skills, with the ability to develop strong relationships within the organization and clients

Background in marketing with an understanding of leveraging customer criteria to test offer performance

Experience working with sensitive customer data preferred

Ability to work in a dynamic, fast paced environment

Willingness to be available after hours for UAT and IT releases that impact your area

High level of patience for systems and the ability to find creative workarounds for technical deficiencies whenever possible

Qualifications

5 years of BSA or technical marketing program experience

Bachelor's degree or equivalent experience

Salesforce or Siebel experience strongly preferred

Experience working with loyalty programs or automotive preferred

Additional Information

About Epsilon

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients' ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company's industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon's people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.

When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon's best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC:

Our Culture : https: // www. epsilon.com/us/about-us/our-culture-epsilon

Life at Epsilon : https: // www. epsilon.com/us/about-us/epic-blog

DE &I: https: // www. epsilon.com/us/about-us/diversity-equity-inclusion

CSR : https: // www. epsilon.com/us/about-us/corporate-social- responsibility

Great People Deserve Great Benefits

We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

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