YouTube creators can now include more external links on their channels

YouTube is expanding its link listing display on creators’ channel profiles. This is a quick, easy and cost-effective way to promote a brand’s online presence from YouTube. YouTube is also enabling content creators to customize the titles of external links. A YouTube spokesperson said in a statement:"We know that links are an important way for creators to share information and recommend products/brands to their communities, so we’re actively working on safer ways for creators to include important links in their content." Read YouTube's External Link Policy to find out what links are eligible, and check out its Link Updates announcement in full for more information.