Where is SEO in the business hierarchy?

February 17, 2023

Why do businesses still struggle to add SEO to their hierarchy? The earlier you add SEO considerations to business planning the better:What is your product, and how do you name it? Putting SEO 'everywhere'Modern SEO is a multidisciplinary approach that requires input throughout the whole business structure. Being the SEO outsider wasn't a position that allowed me to align the SEO efforts with larger business objectives. SEO is not just about "SEO content" or simply text.

The source of this news is from Search Engine Land