So, a big part of content management is updating, refreshing, and deleting old content. The Content Management ProcessAlso called the “content management life cycle,” the content management process handles digital content throughout its journey from creation to its eventual archiving or deletion. Your calendar can include plans for social media content, blog posts, marketing emails, and any other deliverable that falls under your content strategy. Further reading: Content Creation: What It Is & How to Do It in 2023 [Tips + Tools]Use a Content Management SystemA content management system (CMS) centrally stores content so your team can easily find and access it. Web Content Management (WCM) : Content creators and web developers can create and manage websites with a web content management system.