The perfectly competitive market model can help you achieve highly targeted marketing, stronger relationships, and more sales. A Perfectly Competitive Market DefinedA perfectly competitive market is an economic structure in which many businesses sell identical goods. Complete equality means no individual buyer or seller in a perfectly competitive market can affect product prices. Highly Competitive Market ExamplesNo real market is perfectly competitive. How to Compete in an (Almost) Perfectly Competitive MarketReal-world markets stray from the perfectly competitive ideal because of differentiation in production, marketing, and selling.