Video SEO is all about reaching a wider audience and getting more video views from search engines like Google. It involves optimizing your video content so it ranks highly when people search for the topic your video covers. 9 Video SEO Tips to Help Your Videos RankRanking your videos on Google boils down to nine simple steps. Because Google looks at the video description to understand your video’s topic and determine whether it should appear in search results. This enables them to have their video content rank in a few ways:The original YouTube video can appear in Google search resultsThe webpage with the embedded video can also rank in regular Google search results.