The patent shows that Google can keep track of many different user behavior metrics (which I’ll discuss shortly). That’s why analyzing user behavior is crucial to your overall SEO strategy. User Behavior Metrics ExplainedNow you know that user behavior is important to your SEO strategy. So, let’s delve into the most important user behavior metrics that you need to pay attention to. Search intent isn’t classed as a user behavior metric but it is closely related to user behavior.