Top 10 tools for PPC agencies

January 05, 2024

Having the right tools is crucial for agencies navigating the dynamic PPC landscape. Google Sheets is a standout among Google’s offerings, and its impact on our daily operations cannot be overstated. Leveraging the Google Sheets product, we seamlessly connect channels like Meta, Google, TikTok, and Shopify into a unified dashboard. This proved pivotal during a recent Shopify outage, allowing us to promptly inform the client and pause PPC campaigns to mitigate wasted spend. Google Keyword PlannerKeyword Planner has stood the test of time as an essential tool for anyone managing PPC campaigns.

The source of this news is from Search Engine Land