ContentsHow to set up and use our SEO checklistTo start, make a copy of the checklist template in your Google Drive and configure the “Setup” sheet. Install an all-in-one SEO pluginIf you’re using WordPress, you’ll need an SEO plugin to help you optimize things like sitemaps and meta tags (more on those later). Set up Google Search ConsoleGoogle Search Console is a free tool for tracking your site’s organic search performance. Further reading How to Use Google Search Console to Improve SEOBing Webmaster Tools is Bing’s equivalent of Google Search Console. For example, our SEO glossary targets the keyword “SEO glossary.” But as we published this under ahrefs.com/seo, we only used glossary for the slug and not seo-glossary to avoid unnecessary repetition of SEO.