Successful SEOs are not just working on improving their craft daily; they’re also staying up to date with the latest SEO trends. They understand that SEO trends can uncover insights that will help them improve their skills and notice opportunities they couldn’t see before. The SEO scene is constantly changing but you can count on some things to stay even for the near future. Here’s a list of the biggest SEO trends and new best practices you’ll see in the year ahead. To optimize for mobile SEO, websites should follow best practices released by Google.