In this article, you’ll find a quick recap of what client reporting is really about, and why it matters. Why Client Reporting Is CrucialThough it might seem like the most boring task on your to-do list, client reporting may well be one of your highest contributions to the agency. How to Create a Client ReportIf you’re new to client reporting, here’s a practical guide for getting started with your first report. This might sound like a counterintuitive piece of advice, but being outright about failures actually makes your client reporting better. Create Better Client Reports TodayRemember, regular updates about your campaigns’ progress are an essential part of client management.