Small Business SEO vs. Local SEOSmall business SEO and local SEO are related. But small business SEO is just for small businesses, whether they have a physical location or not. 14 SEO Tips for Small Businesses to Improve Your Online PresenceHere are 14 tips that will help you leverage effective SEO for your small business. Set Up Your Google Business ProfileA Google Business Profile is absolutely essential if you’re a local business that serves customers in a specific geographic area. Google Business Profile is a free tool that influences how your business appears on Google Search, Google Maps, and Google Shopping.