Shotgun or Sniper? Choose Your SEO Outreach Tactic

SEO outreach is the practice of contacting website owners and asking them for links back to your website. This type of template is useful for beginners to SEO outreach or if you want to get the message out quickly. Sniper (a more personalized outreach method)The sniper approach takes the opposite approach to shotgun. ProsIn a direct comparison, the sniper approach usually has a higher success rate than the shotgun approach due to its personalized approach. For this reason, the best approach for SEO outreach is the “scoped shotgun” hybrid approach.