Blog SEO refers to optimizing a blog’s content to increase its visibility and ranking in SERPs. In short, you need to take blog SEO seriously if you want to drive more traffic, engagement, and growth for your blog. Broken linksBroken links indirectly harm your blog post’s SEO by increasing its bounce rate, the time visitors spend on your site, and how you pass link juice. Conduct a successful blog content auditAs your blog continues to grow, it’s essential to regularly assess the performance of your content. Consider the following tips on creating blog content that attracts high-quality backlinks:Create original, informative, and valuable content .