Ecommerce SERP Feature BreakdownPopular ProductsPopular Products displays relevant items from various ecommerce stores. RefineThe Refine feature contains a list of related search queries to help narrow the product search by categories. Related ProductsSimilar to Popular Products, the Related Products feature shows a variety of relevant items across many different stores. Improve Your Product Listings with Semrush DataWith this data, collected by Semrush, you can target Google’s product SERP features to increase your visibility and reach. To capture product-related Google SERP features, try the Ecommerce Booster app in the Semrush App Center.