A new Google Merchant Center policy on “automated content” says reviews generated using an automated program or artificial intelligence application are considered spam and against the Google Merchant Center policies. The new policy reads:“Automated Content: We don’t allow reviews that are primarily generated by an automated program or artificial intelligence application. Dangerous products or acts : Don’t submit reviews of regulated products that can cause damage, harm, or injury. For example, don’t submit reviews of guns, tobacco products, or regulated drugs. : Don’t submit reviews of regulated products that can cause damage, harm, or injury.