New Google AI tools will let advertisers generate media assets

Advertisers and YouTube creators may benefit from new AI solutions Google is reportedly working on. Google Ads. Generative AI tools, powered by PaLM 2, will help advertisers create media assets, CNBC reported, based on internal Google documents. We’ve previously reported that generative AI is coming to Google Ads. Amazon and Meta are also testing generative AI for advertisers or will be soon.