Microsoft is rumored to launch a new version of its Bing search engine powered by ChatGPT. This means that marketers will need to adapt their search engine optimization strategies to take advantage of this new way of searching. An early test version of Microsoft Bing’s ChatGPT-powered search engine was allegedly uncovered by an individual named Owen Yin. Bing Powered By ChatGPT: 5 Possible FeaturesYin says he was able to get a sneak peek at the new Bing before access was shut off. Keep in mind Microsoft hasn’t officially confirmed any information about a new version of Bing powered by ChatGPT.