When it comes to local SEO, it’s more important than ever that you optimize your on-site and off-site SEO strategies for clients and customers searching for your local business. Here are five local SEO tactics you can use to help your business rank higher for local search terms. Google Business Profile: Claim and optimizeGoogle Business Profile (GBP) is one of the best local SEO strategies for local businesses that meet with customers face to face. Google Business Profiles/Knowledge Panels are full of information about your business, so make sure you fully populate every relevant section to complete your Google Business Profile. These five local SEO strategies are just the tip of the iceberg regarding local SEO.