As a local SEO expert, you want to do everything possible to hit the ground running and get the new location visible immediately. This article covers tips for preparing and executing local SEO strategies when your client opens a new physical location, including:Critical tactics like optimizing online listings, websites and citations. Local SEO: Setting the groundworkMarketers should optimize a client’s onsite and off-site presence to reach people in local markets. From a local SEO standpoint, you’ll want to get the website ready to capture organic traffic and potentially start ranking for local queries. Developing a comprehensive grand opening strategyWhile local SEO is crucial for businesses, it's just one part of a comprehensive marketing strategy.