Link devaluation: The hidden threat of SpamBrain

March 18, 2024

And we saw SpamBrain flex its muscles again in 2022 with Google’s link spam update. The link spam side has only been a recent addition. Repetitive anchor text, low-quality link source, sudden influx of links, link network analysis, irrelevant content to the links. This means we could see the end of the black hat SEO era. It also means that white hat link building will be back in fashion.

The source of this news is from Search Engine Land