Integrating Google Analytics 4 with Your Wix Site: An 8-Step Guide

April 19, 2024

Integrating Wix and Google Analytics requires two fundamental components:A Wix Premium accountA Google Analytics accountLet’s understand why. Google Analytics AccountIf you ‌already have a Google account and use proprietary products like Gmail, use your current account to sign in to Google Analytics. Sign In to Google AnalyticsSign in to Google Analytics with your Google account. Look for "Google Analytics" and hit the "Connect Google Analytics" button. Key Metrics in Google Analytics 4Amid the countless Google Analytics metrics available, you’ll find essential ones to keep at the top of your watchlist—regardless of your website’s goal.

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