Instagram Reminder Ads are rolling out new features to help advertisers reach a wider audience:Instagram Stories visibility : Reminder Ads can now be featured within Instagram Stories, allowing businesses to increase visibility and improve efficiency. : Reminder Ads can now be featured within Instagram Stories, allowing businesses to increase visibility and improve efficiency. Ads Manager set up: Reminder ads can now be created directly in Ads Manager, which removes the previous requirement of only using organic posts to create a reminder ad. The new capabilities, which also make it easier to create Reminder Ads, will be launched by the end of October. Reminder ads give users the option to sign up for notifications about the events they’re interested in.