How to set up feed rules in Google Merchant Center and ensure quality product data

June 13, 2023

Feed rules in Google Merchant Center allow you to adjust and manipulate your base feed. How to create a feed ruleThe first thing to know about feed rules is that they are added at an individual feed level. To add a new feed rule, you must first ensure your product feed has been submitted. Important considerations for feed rulesWhen creating feed rules, always consider these points to ensure your rules work as expected. Using feed rules to overcome low-quality feedsYou can use feed rules for many alterations and modifications, but below are some of my top rules.

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