How to optimize your content strategy for Google SERP features

Common Google SERP features todayWhen Google updates its search engine ranking algorithm or adds new features, its end goal is to help organize information better for users. Optimizing SEO content for featured snippetsFeatured snippets are among the most common and sought-after forms of SERP features. Google Bard, AI and preparing for the future of SERP featuresWhat will Google Search look like next year? Google SERP features today and beyondSEO continues to evolve rapidly, alongside the increasing importance of SERP features for enhancing user experience. Planning a strategy now for existing SERP features is a great way to maximize your organic presence and the best strategy for staying ahead of future advancements in AI and conversational technology.