An SEO campaign is a coordinated effort to achieve a goal, like improving your website’s rankings in Google or other search engines. Beyond that, the most common issues are:No traffic potentialYou can only get search traffic if you’re targeting a topic people are searching for. To check this, enter your target keyword into Keywords Explorer and scroll down to SERP Overview. Check out the resources below to learn how to get more links to your target page. We then updated the post and asked Google to recrawl the page on Google Search Console.