How to Get Started on Your Content Gap Analysis

May 09, 2024

That usually falls under the umbrella of a content gap analysis – which is a subset of the content audit. The Purpose of Content Gap AnalysisA content gap analysis is an important element in a well-planned content strategy. In fact, in a study conducted by The Content Marketing Institute, MarketingProfs and BrightCove, 72 percent of surveyed B2B marketers credited a well-documented content marketing strategy with the key to their content marketing success. Content Gap Analysis ToolsYou know why and when you should perform a content gap analysis. Take the first steps to plan and implement your content gap analysis and slowly integrate it into your content strategy.

The source of this news is from Market Muse