How to Get 1 in 5 Dollars Back on Brand Search

Reduce marketing costs and increase profitability, without hurting revenue. How are you identifying where you can reduce your marketing costs and increase profitability, without hurting revenue? If you’re a PPC advertiser, chances are your company is throwing money away on brand terms. In this guide, How to Get 1 in 5 Dollars Back on Brand Search, you’ll find everything you need to know to reduce brand search costs and reinvest in higher-performing search terms.