What Are YouTube Search Trends? YouTube search trends indicate which topics people are currently searching for the most on YouTube. Then, click “Web Search” and choose “YouTube Search.” (Feel free to change the location, duration, and categories as needed.) How to Use YouTube Trends to Grow Your ChannelNow that you know how to check YouTube search trends, you can create and optimize videos based on them. Here’s Ryan Serhant, a renowned real estate broker with a popular YouTube channel, responding to people’s comments under his YouTube video:You can improve your YouTube performance by creating videos on relevant YouTube search trends.