Social media outsourcing is simply when a business hires a freelancer or an agency that specializes in social media marketing to carry out its social media marketing. Depending on the agency, the services they offer can include:Social media strategyCompetitor researchCreating a social media content calendarComposing and design social media postsManaging social accountsReporting and resultsWhat to Consider When Outsourcing Social MediaInvesting in an external agency is no small decision. Before finding a social media agency to work with, make sure you’ve outlined or discussed with your team the following:Goals: What do you want to achieve with your social media marketing. Outsourcing Social Media Marketing to an AgencyPros:Agencies often employ experts in social media marketing who will be on top of the latest trends and best practices. How Much Does It Cost to Outsource Social Media MarketingOutsourcing social media marketing can vary greatly in price, ranging from hundreds to thousands of dollars per month.