How to Conduct Blog Content Analysis To Improve SEO Performance

What to Evaluate When Conducting Blog Content AnalysisAnalyzing blog content reveals quite a bit about how your efforts align with business goals. A blog content analysis determines the overall effectiveness of your content, and allows you to set up benchmarks to monitor improvements. How Authoritative Your Blog Content IsFollowing Google’s Helpful Content Update, it’s more important than ever to create authoritative blog content. How to Conduct Blog Content AnalysisEvery company analyzes its blog content differently and will focus on slightly different insights depending on their overall content marketing goalsThat said, there are several core steps included in a blog content analysis. Step 1: Conduct a Thorough Review of Blog Content PerformanceReviewing all content-related data to evaluate various relevant metrics and KPIs is the first step in blog content analysis.