How To Choose A Domain Name

But keywords in a domain name are not the only way, or even the best choice, for a domain name. People may remember your domain name incorrectly in many ways, so try to anticipate that and register the domain name variants – then redirect them to the correct domain. Defensive Domain RegistrationDefensive domain registration refers to registering domains that a competitor might register in the future. Country Code And General Top-Level Domain NamesCountry code top-level domains (ccTLDs) are domains that are specific to a country. What happens is that, sometime in the past, a spammer used a domain and burned it (penalized by Google and unable to rank), causing the spammer to let the domain registration lapse so that the domain becomes available again.