How to Build (And Structure) an SEO Team

7 SEO team examples for inspirationWhether you’re building an in-house or agency SEO team, there’s no single right way to do it—every business’s demands are different. Small in-house SEO teamHere’s an example of a structure I’ve seen smaller in-house SEO teams use. The SEO manager, who has a range of SEO skills, manages three specialists in technical SEO, content, and outreach. Now you’ve got a sense of what SEO team structures look like, let’s look at how we can build your SEO dream team. For your SEO team, you can create a team called “SEO,” and then create projects for each SEO process.