Google SGE testing and development is ongoing, growing

February 26, 2024

It’s getting harder to find Google Search results that don’t include Search Generative Experience (SGE) results. Many SEOs were recently hopeful that Google SGE wasn’t going to happen. However, Google is still investing heavily in the research and development of SGE, testing is continuing and SGE’s footprint is growing, not shrinking. When a query doesn’t trigger SGE that is considered a “None” state. BrightEdge is now doing live SGE update monitoring as part of its resource, The Ultimate Guide to Google SGE.

The source of this news is from Search Engine Land