SGE also uses data “from the reviews, photos and Business Profile details that people have submitted to Google for more than 200 million places in the real world,” Google wrote. I was even able to replicate it for my own Google Business listing for my company. I asked [who is RustyBrick], and it returns photos directly from my Google Business Profile listing. The images below the text pull directly from the photos I uploaded to my Business Profile in Google. Here are more examples I found on Twitter of this in action:Yep, I'm seeing SGE pull in Google reviews and photos from Business Profiles.