Google Search updated its language matching systems

September 12, 2023

Google has released another Google Search update around its language matching systems. This resulted in searchers not seeing the content they wanted in Google Search for sites in the language they wanted. This update should improve how Google matches the language of the searcher to show more relevant web pages in its search results. If you have a non-English web site this may have impacted your visibility in Google Search. This update may now lead to your site showing more or less frequently for specific queries in Google Search.

The source of this news is from Search Engine Land