Google Recommends Noindex For Syndicated News Content

Google reinforced its long-standing recommendation that publishers require syndication partners to noindex syndicated news content. When Yahoo syndicates publishers’ content, that syndicated version often outranks or ranks similarly to the original content in Google search and news results. Google thinks everyone in the world needs to noindex content because they can't figure out original content!" Syndicated content especially can differ from the original content with lots of other material on the page. https://t.co/IP5eAHSL53 pic.twitter.com/j6O8LowWnL — Google SearchLiaison (@searchliaison) July 10, 2023Google also offered three options for publishers who use syndicated content partners.