Google Keyword Planner drops keyword forecasting

October 09, 2023

Google Ads is no longer maintaining individual and ad group keyword forecasting in Keyword Planner. How Keyword Planner works. Keyword Planner is a tool that can indicate a keyword’s performance potential. Ginny Marvin said on X (formerly known as Twitter):"Few advertisers were using individual & ad group keyword forecasting in Keyword Planner so as of this summer we’re no longer maintaining these forecasts in our system." Read Google's Keyword Planner guide for more information.

The source of this news is from Search Engine Land