Google February 2023 Product Reviews Update

Change to Product Reviews GuidanceThe February 2023 Product Reviews Update is accompanied with a clarification made to the existing Product Reviews update guidance. Previous Product Reviews document title:Google Search’s product reviews update and your websiteNew Product Reviews document title:Google Search’s product reviews system and your websitePreviously there was no mention of the topic “product reviews system” and now that phrase is used ten times. The phrase, “product reviews update” appeared ten times in the original version of Google’s product reviews update guidance but now it only appears three times. That in turn makes it clearer that the update is a change to the “product reviews system.”One of the new passages in the updated Product Reviews System guidance explains:“Periodically, we improve how the product reviews system works. About the Product Reviews SystemThe purpose of the Product Reviews System is to weed out thin content that are merely summaries and surface more product reviews that are based on actual experience and research.