Google Answers: What Is Content Decay?

What Is Content Decay? Mueller, a Search Advocate at Google, defines content decay as:“[Content decay is] something where, when you look at reference material, it’s kind of by definition old. Sassman, who oversees the Search Central website’s content, admitted she was also unfamiliar with content decay. Content Decay Not Necessarily A Bad ThingContent decay isn’t, by definition, a bad thing. Blog posts announcing past events or product changes may seem like sources of content decay.