Google Analytics 4 Users: What They Are & How to Track Them

March 12, 2024

Google Analytics 4 (GA4) is the newest version of Google’s analytics platform. Users in Google Analytics are one of the main metrics the platform focuses on. This Google Analytics user type includes both new and returning users, providing a comprehensive overview of your audience. Click “Returning users” to change the chart to show returning users. Learn More About Your Users with SemrushIf you don’t want to enable Google Signals, or you just want access to other useful user data, Semrush allows you to easily find out key insights about your users Google analytics won’t provide.

The source of this news is from Semrush