Google AI overviews launch in UK

April 06, 2024

Google’s AI overviews are beginning to appear in search queries for a “small slice” of logged-in users in the UK. SGE, AI overviews – whatever you call it – could potentially change how people search and the amount of organic traffic your site gets from Google. Google began testing AI overviews from SGE on a “subset of queries, on a small percentage of search traffic in the U.S.” as Search Engine Land reported on March 22. Some have speculated SGE could launch widely at Google I/O, but Google has not confirmed a date. And Elizabeth Reid, Google VP, Search, has indicated there likely won’t be a light-switch “moment” when SGE replaces Google Search as we’ve known it.

The source of this news is from Search Engine Land