Google Ads emails now include customer IDs

Google Ads is finally including customer ID numbers in its emails. The change was first spotted by digital marketing expert Greg Kohler, who shared a screenshot on X (the platform formerly known as Twitter):He said: “Customer ID’s in Google’s emails? Marketers working across multiple accounts will now immediately know which client a Google Ads email is referring to, meaning they don’t have to waste time playing a guessing game. Advertisers in the PPC community have long complained about the confusion caused when Google Ads doesn’t specify which client it’s referring to. Visit the Google Ads Help Center for more information.