Google accused of mis-selling ads on third-party websites for years

June 30, 2023

Google has allegedly been mis-selling video ads to marketers for the last three years. True View is Google’s primary video ad product, which is featured on YouTube as well as third-party websites and apps. Google charges high prices when ads tick all of these boxes and the deal is brokered through a program called Google Video Partners. "In addition to the high bar we set on YouTube , we have strict policies that all third-party publishers, including Google Video Partners, must follow. "We offer third-party validation for ads running on Google Video Partners content.

The source of this news is from Search Engine Land