Keyword research is one crucial process where AI chatbots can be a powerful SEO companion. Join Shelly Fagin, Director of Growth Marketing and SEO at Intuit Credit Karma, to discover the art of perfecting your prompts for SEO content strategy and development. Join Amy Hebdon, founder of Paid Search Magic, as she explores the power of generative AI in optimizing landing pages. Learn how free Google Ads scripts can be combined with generative AI to deliver accurate insights at scale. This course is ideal for search marketers who have heard how generative AI tools are going to help them save time and work more efficiently but haven’t taken the plunge yet.