This article is a step-by-step guide for using AI to generate alt text automatically at scale. Finally, we’ll hand off the alt text to a developer to link the alt text with the appropriate images. Generating image alt text matters for accessibility and SEOAlt text is the text that loads when an image fails to load. Here are the seven steps for using AI to generate image alt text at scale:Step 1: Find images with blank alt text to optimizeThis step is fairly simple. Screaming Frog has an official guide on isolating missing alt text, which we’ll follow for the most part.