Kseniia Kyslova 20 min readShareEven though you’ll find Google Analytics in virtually everyone’s SEO toolkit, it’s rarely on anyone’s list of easiest tools to work with, especially since digging into Google Analytics for insights makes even seasoned SEO specialists sweat. If you haven’t connected your website to Google Analytics yet, check out our step-by-step guide to Google Analytics setup to learn how to do everything right. How to get SEO insights from Google AnalyticsSo, you want to know how to track SEO progress in Google Analytics. Keep in mind that this only works if you have an upgraded version of GA4 (Google Analytics 360). In addition to viewing your SEO Google Analytics data in SE Ranking, you can also include it in your SEO reports for clients using Report Builder.