Evergreen Content Explained: 2 Key Ingredients for Success

Evergreen content is content that is always relevant. The topic “soccer scores” may be an evergreen topic, but the content won’t be (soccer scores change week by week). How to create evergreen contentHidden within the criteria is the “formula” behind how to create evergreen content. Create evergreen contentCreating evergreen content means making something that will be relevant no matter when it is. But if you’re creating evergreen content around evergreen topics, you’ll be able to attract consistent organic traffic without worrying about drastic declines after a week or two.