Ecommerce marketing next year: 5 ways to set up for success

Test and learn from with a larger dataset than usualDuring the holiday season, I’ve seen ecommerce site traffic surge by as much as 70%. The holiday season is an ideal time to experiment with gamification to learn about your audience for your future marketing. To use gamification for audience insights, focus on custom games, like a personalized psychographic quiz tailored to your brand. Digital PRDigital PR can boost authority for ecommerce holiday season campaigns and the upcoming year, if executed correctly. Ecommerce marketing success is all about planningStart with your future vision for holiday campaign results and work backward to achieve it.